General Management |
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Bachelor of Science The Bachelor/Master study progam, which is designed to be an intensive study program, is offered at the Göttingen Campus. It lasts four years and four months, i.e. eight months less than regular study programs available nationwide. We offer graduates of our intensive study courses our job guarantee. The objective of General Management students is to analyze and optimize company processes, to examine their cost-effectiveness and improve them if necessary. Economic situations and developments are targeted and assessed by applying quantitative and qualitative methods. Apart from the classical fields of procurement, production, sales and accounting, the more recent cross-departmental functions of controlling, marketing, organization and logistics as well as the core subjects of corporate management, taxes and human resources determine the curriculum. Students can choose between the following practice-relevant course specializations and subject matter: Tourism and Travel Management, International Marketing, Sales Management, E-Business, Industrial Management, Controlling, Entrepreneurship, International Economics and Soft Skills. |
Courses of Study